I didn't start in marketing. I started where business gets real: sales.
With a background in sales, business development, client acquisition and entrepreneurship, I learned early that great ideas mean little if they don't connect with people or move a business forward. An MBA in Marketing added the strategic foundation to that hands-on experience.
My journey then took an unconventional turn. I stepped away from the corporate world to prepare for the UPSC examination. Years of preparation built something beyond academic knowledge: discipline, analytical thinking, research skills, patience, and the ability to stay focused on long-term goals. I eventually chose a different path, building rather than preparing to build.
Today, I bring together the mindset of a salesperson, the perspective of a marketer and the discipline of a strategist to build brands that don't just look good. They stand out, communicate clearly, and create real business impact.
As Co-Founder, I lead business development, client strategy, partnerships and growth at Verve & Vector, working closely with brands to turn ideas into campaigns, campaigns into attention, and attention into opportunity.
"Marketing shouldn't just make you visible. It should make you matter."